About us

Who are we?

We are all studio owners of independently operated small business, without any franchise fees, with a mission to teach Bikram Yoga series with integrity.

The "Bikram Series World Alliance" has been incorporated in 2019 in Geneva, Switzerland to serve and defend the interests of its members, and help them promoting the benefits of this series globally.

The Alliance doesn't belong to any private person or company, but only to its members. As a non-profit organization it doesn't distribute any dividends, and all its revenues are used to implement projects for the unique benefit of its members.

Our mission

The mission of BYSWA is to promote the therapeutic benefits of a yoga series known and practiced worldwide as Bikram Yoga. This yoga series is a system of 26 Hatha yoga postures, practiced for 90 minutes in 40 degree heat. The BYSWA group is for studio owners who want to continue to teach the undiluted Bikram Yoga series, and preserve this practice with integrity, compassion and expertise.

BYSWA is a non-profit organization made up of independent yoga studios around the world teaching the Bikram Yoga series. It is not a franchise, it is not affiliated to any business or corporation, it is a group of studio owners working together to create structure and support for yoga studios around the world. The aim of BYSWA is to help run studios more effectively, inspire and manage teachers, which is instrumental in providing the best yoga classes and service for the students.

BYSWA member studios around the world will provide the following support and structure:

  • A global membership directory;
  • Common branding (optional);
  • Marketing support;
  • Business development support;
  • Teacher training certification;
  • Continuing education programs;
  • Teacher job bank directory; and
  • International mobility programs for workshops and seminars.
We have an excellent product, the Bikram Series, we need structure to support it globally. This is the intent and mission of the BYSWA.

Our structure

Bikram Series World Alliance is a non-profit association registered in Geneva, Switzerland

7 rue de la Ferme

1205 Geneva, CH

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